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The Family Entertainment Center Industry

Urban Air Is on the Cutting Edge of Fun

The family entertainment center industry has evolved far beyond solo trampoline parks, bowling alleys, and arcade games. Today's FEC landscape offers innovative attractions that keep families coming back, creating strong business opportunities for franchise owners who choose the right partner.

How Big Is the Family Entertainment Center Industry?

The United States Family Entertainment Center Market reached $28.2 billion in 2023 and is projected to grow at a compound annual rate of 10.5% through 2032, positioning it to reach $70.1 billion within the decade. This explosive growth reflects fundamental shifts in how families spend their leisure time and entertainment dollars.

Your Gateway to Multiple High-Growth Markets

Unlike destination amusement parks that require travel and significant expense, FECs thrive as a local, affordable option. Here, families can create traditions that allow for regular visits without sacrificing variety; every experience is fresh, engaging, and packed with choices.

Your Urban Air franchise taps into multiple thriving markets simultaneously, including:

When families visit Urban Air, they find everything they're looking for in one location, creating stronger customer loyalty and more frequent visits than standalone concepts. The result is consistent traffic throughout the year, with peak demand in August as families seek activities before school begins.

What's Fueling FEC Market Growth?

Consumer behavior shifts are driving explosive growth in the family entertainment space. Parents are making deliberate choices about how their families spend time together, often visiting FECs three to five times a year.

Consumer trends reshaping the industry and driving sustained opportunities include:

  • Screen-Free Family Time: Parents actively seek spaces where kids can disconnect from devices and engage in physical activity. The demand for tech-free zones, where children can develop social skills and physical confidence, continues to accelerate as parents recognize the impact of excessive screen exposure.
  • All-in-One Convenience: Today’s families seek complete experiences without having to drive across town. They're choosing destinations that offer multiple attractions, quality food options, and event facilities all under one roof for birthdays, group outings, and weekend entertainment. This variety keeps families engaged longer and creates natural upsell opportunities that single-attraction facilities cannot match.
  • Premium Experience Expectations: Today's consumers expect elevated food and beverage options, as well as entertainment. Families no longer settle for basic concessions when they can enjoy quality food that transforms a visit into a complete day out.

These trends show no signs of slowing. The convergence of these factors positions well-operated FECs for consistent growth, with forward-thinking franchise owners capturing premium positioning in their local markets.

Maximize Your Revenue, Impact, and Fun
  • Indoor Slide Park
    A fully enclosed, tunnel-like slide with dynamic lighting effects that enhances the sense of speed and excitement!
  • AirCourt Indoor Sports Court
    At AirCourt, you can enjoy playing your favorite sports every day, no matter the weather!
  • Flash Pads
    Get ready for a whole new level of fun at Urban Air Adventure Park with our latest attraction.
  • Twist Tower
    Get ready to experience a whirlwind of excitement as you ascend to new heights, spin through the air, and embrace the ultimate drop.
  • Flip Zone Bumper Cars
    When bumper cars spin and flip you’re in for maximum thrills.
  • Leap of Faith

    Build up your courage, climb to the top of the platform, take a deep breath, and leap!

  • Sky Rider

    Strap in and hang on! Soar high above the floor as you zip from one end of the facility to the other, getting a bird’s-eye-view of our attractions and guests below.

  • Ropes Course

    Weave, climb and race your way through this gravity-defining obstacle course that makes you feel like Tarzan swinging across the jungle. Will you make it over the gaps and through the spider-webs? It’s all up in the air!

  • Climbing Walls
    Build confidence and reach new heights on our climbing walls and then reward yourself with a slide to the bottom.
  • Tubes Playground
    Playground or obstacle course? You decide. Race a friend or take your time to explore the Tubes Playground.
  • Battle Beam
    Balance and friendly competition combined with a foam pit to catch your fall.
  • Warrior Course

    You’ve seen ninja warriors on TV and likely thought to yourself, “I could do that!” Warrior Course offers the exhilarating opportunity to test your skills on uneven platforms, hanging rings, tilted walls and other fun obstacles.

  • Dodgeball
    Ready. Set. Dodgeball! Plus trampolines? Yes, please.
  • Slam Dunk Zone
    Have you ever wanted to dunk like the all-stars? Now you can catch some big air and win all the points in our Slam Dunk Zone.
  • Trampolines
    Practice your coolest jumps and moves to impress your friends on a safe indoor trampoline that enhances your experience and never holds you back.
  • Spin Zone Bumper Cars
    Hit and runs have never been so fun. See for yourself in our Spin Zone Bumper Cars.
  • Virtual Reality
    Gather your friends and prepare for an adventure in an all-new reality!
  • Go-Kart Tracks
    Put your driving skills to the test and race to the finish with our indoor Go-Karts.
  • Laser Tag
    Set your phasers on fun as you gear up for the most intense laser tag game around.

Your Competitive Edge in a Growing Industry

While standalone trampoline parks or indoor slide playgrounds face limitations in revenue potential and customer appeal, Urban Air franchisees enter the market with advantages that single-concept competitors lack. We continually research consumer preferences and innovate to stay ahead of market demands, delivering business advantages that protect your investment.

Our model addresses these critical success factors:

  • A dedicated real estate and development team with local broker relationships secures optimal locations and streamlines your path to opening. 
  • Multiple on-site attractions create a screen-free, all-in-one experience that families want, while generating diverse revenue streams from admissions, memberships, parties, corporate events, and café sales. 
  • Premium food and beverage partnerships with ICEE, Dippin' Dots, and expanded menu options, including churro bites, warm cookie skillets, cold brew coffee, and healthy snacks like hummus cups, deliver the elevated dining experience consumers expect. These offerings extend visit duration, creating additional revenue opportunities. 
  • Continuous innovation with new attractions like Adventure Slides to keep your park fresh and competitive while giving guests reasons to return more frequently, driving repeat visits, and sustained revenue growth. 
  • Safety protocols that exceed industry standards, making Urban Air statistically safer than most recreational playgrounds.

What else sets the Urban Air franchise apart? Explore why owners choose us.

Join the Leaders in Family Entertainment

Learn More About Owning An Adventure Park Franchise

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