How We Support Franchisees

Behind Every Urban Air Adventure Park is a Talented Team of Marketers and Operators Who Make It Soar

We enable and empower our franchisees to deliver a high-quality guest experience through industry-leading marketing and operational support.

Investing in an Urban Air Adventure Park means you’ll have a dedicated team that will train you in the day-to-day minutia of operating a world-class adventure park while also helping you plan effective marketing programs that creates a buzz and boosts your bottom line.

Here’s what you can expect from us:

Advanced Training

There’s a learning curve to operating a massive, sophisticated indoor amusement park. But don’t worry. After your initial training, you’ll be able to confidently run your Urban Air Adventure Park. Plus, you can always count on us for ongoing support.

We provide more than 50 hours of in-person and online training, covering:

  • Finances
  • Hiring process
  • Marketing and sales
  • Labor optimization
  • In-park revenue
  • Memberships and e-commerce
  • Insurance
  • And more!

Of course, you’ll also receive hands-on operational training at our training facility. This includes harness training and certification. You’ll also receive two to three days of pre-opening assistance to ensure your grand opening goes off without a hitch.

Long after your initial training, you’ll routinely receive helpful updates from us about best practices, system changes, marketing tips and everything else you’ll need to provide an exceedingly epic guest experience.

Next-Level Marketing Support

If you don’t know the difference between direct mail and digital ad displays, it’s ok. We have subject matter experts and best-in-class partners who ensure we’re keeping up with the latest marketing trends that set you up for success. You’ll benefit from our national advertising fund (NAF), which raises awareness of our brand at the national level, while also having a custom marketing plan to hype your park at the local level.

Our regional marketing team will help you set up an effective campaign that could include any combination of strategies, including local media, paid search, sporting event sponsorships and targeted emails and text messages to existing customers. Plus, we’ll supply you with key business insights to fine tune your campaign.

Translation: We’ll get people excited and bring them into your park!

Hear Directly From Our Owners

  • “Urban Air has definitely changed our life. For us, the difference between a corporate job and Urban Air, is relying on a paycheck, or building wealth. That's what we are doing, is build for our future and for our family.”

    Lauren Dukes | Owner & Operator - Cool Springs, TN
  • “Urban Air was the right opportunity for me because when I found out I was having another child I knew I needed to take a step back from the overnight travel I was doing with my previous career and focus more on family. Owning my own business allows me to..”

    Brandy Gilbert | Current Single-Unit Franchisee - Coon Rapids, MN
  • “Urban Air was the business that we were going to invest in, and the only family entertainment company we wanted to have. [...] At the end of the day, Urban Air was the only place where we wanted to be.”

    Ken Merideth and David Goodman | Investors
  • “I'm a father of two [...] and my wife is my best friend and business partner. We have a lot of activity in our lives that just surround movement, and being engaged and active. We are highly participatory in our youth and also in our businesses that we have”

    Cody Herndon | Multi-Unit Franchisee - Waxahachie, TX & Tulsa, OK

Awards and Accolades

  • Entrepreneur Franchise 500 2022
  • Fast And Serious
  • Franchise Times Top 5

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