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Urban Air Targets California Growth

With Urban Air Adventure Park locations already open in Sacramento and Hanford, a newly-signed franchise agreement will bring the brand to Los Angeles area for the first time with the debut in Fullerton, planned for this summer. Additionally, a new park is in development in Fremont.

Local entrepreneur Parag Laddha will help accelerate growth in Southern California. He immigrated from India to the United States in 2000 after completing his engineering degree. He worked for 14 years for Mars Inc. and currently operates his own supply chain consulting company. Laddha also owns and manages eight franchised childcare centers with The Learning Experience. Construction on Laddha’s park in Fullerton is expected to begin in February at 1515 S. Harbor Blvd, Unit 10, Fullerton, CA.

“This will be a unique destination for celebrating kids’ special moments, and we aim to be the first choice for birthday parties and family entertainment destinations in the area,” said Laddha. “I’m very excited about the opportunity to serve the community of Southern California by providing excellent customer service and memorable attractions to kids and families with Urban Air.”

As part of expansion efforts throughout the West Coast, Urban Air is forecasting 30 new franchise agreements in California over the next three years. The regional expansion comes on the heels of a record 2021 that saw systemwide revenue reach $440 million with 63 franchise agreements signed and three new parks opening across the U.S.

“We enjoyed a record-breaking year in terms of industry-leading growth and profitability, and we’re thrilled to continue our expansion strategy in markets where we see the most opportunity,” said Jay Thomas, CEO of Urban Air Adventure Park. “The state of California represents a very important region for us considering demographic makeup, market gaps, and available real estate opportunities.”

Ranked No. 46 overall and No. 1 among entertainment franchises on Entrepreneur Magazine’s 2022 Franchise 500 list, Urban Air continues to solidify itself as the first and leading indoor family adventure park franchise in the United States. Western expansion plans include available park developments Los Angeles, San Diego, San Francisco, San Jose, Orange County, Bakersfield, Fresno, Oxnard, Riverside, Moreno Valley, San Bernardino, Temecula, Victorville, San Jose, Modesto, and Stockton. Entrepreneurs interested in these hot markets can complete the contact form on this page to be connected with our development to discuss your potential future with Urban Air!